Sexy blond Queen Paris Hilton was at carbon Beach in Malibu, California 24 August 2008 posing to launch the “Bandit” headband by Paris Hilton from Dreamcatchers together with Sally Beauty Supply.
She’s the queen of self-promotion but Paris Hilton surpassed herself when she launched a hair extension headband wearing a barely there swimsuit with her name emblazoned across it and a tiny skirt at a photoshoot.
The 27-year-old heiress was supposed to be plugging the Bandit band – which is billed as the first interchangeable hair extension headband – but clearly couldn’t resist the opportunity to be centre of attention.

Paris Hilton definitely knows how to promote herself and her lifestyle. Wanna look like the world-famous hotel heiress? Then check it out. Paris launched a hair extension headband Bandit and dazzled everyone during the photoshoot in Malibu wearing a tiny swimsuit with her name emblazoned across it, and a tiny skirt. What we liked was a white umbrella with “Paris” emblazoned over the top. What do they call it, narcissism, right?
Anyways, though being there to promote the Bandit brand, Ms. Hilton couldn’t resist the opportunity to be centre of attention.
My goal was to bring myself and my personality into this project,’ the 27-year-old said.
I have been wearing extensions for years, and there is nothing out there like this product. Every woman should have one.’
The faux hair is 100% polyester and attaches to a headband with velcro – an innovation the product’s inventors say makes it possible for anyone to ‘change their look within minutes’.
The idea of headband may be a good step for Paris Hilton, who was caught out on the red carpet earlier this month after apparently failing to apply her extensions properly.
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Paris is in her prime!