It is wise to use black-and-white photography to promote jewelry (See JEWELRY TRENDS). Shadows create the fantastic contrast and jewelry pieces look even more luxurious than when photographed in the usual way. Van Cleef & Arpels jewelry Spring/ Summer 2011 ad campaign looks just perfect. The girl is beautiful, the dresses are all black and fit ideally and these are complemented by uber-feminine and cute jewelry pieces.
I don’t know who the model promoting Van Cleef & Arpels jewelry is but she does look gorgeous on the adverts.
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