Fairy tales have become so popular that fashion houses use those much more often than we expected. Hermes, Louis Vuitton and now Christian Louboutin have turned to this theme and created their campaigns on the basis of kind fairy tales we all hear while we are little children.
Shoes, sandals and boots have become fairy tale characters. They play roles in Alice in Wonderland with its White Rabbit and Mad Hatter, Cinderella and her white mice, Thumberlina with her colorful butterflies; and even Mermaid and her underwater castle.
What was the meaning of the campaign? Maybe, the creators wanted us, Louboutin fans, to both enjoy wearing perfect footwear and feel like grand princesses from a fairy tale?
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