Alberta Ferretti’s ad campaign for A/W 2009-2010

Alberta Ferretti’s ad campaign for Autumn (Fall)/Winter 2009/2010, shot by Steven Meisel, is all about mess and luxury together.

The room with luxurious interiors is all messy with papers, books and various objects lying and flying everywhere.

The girls also look ‘messy’ with their hair tousled and themselves lying and standing in awkward positions.

The only things which are perfect at the pictures are the clothes.

Models Viktoriya Sasonkina, Madisyn Ritland, Nimue Smit and Dorothea Barth Jorgensen are wearing chic garments by Alberta Ferretti demonstrating the fact good clothing looks great even when everything is a mess!

A clever trick!

Check out the video from Alberta Ferretti Fall 2009/Winter 2010 runway show:

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