Escada – face of Pretty Polly ad campaign

Share |

Pretty Polly has chosen a talented quartet Escada as the face for the company new ad campaign.

Usually the girls’ arms are said to bring them fame and popularity but now their legs do that! The quartet has been announced as ‘The Legs’ of the leading hosiery brand, Pretty Polly.

The Escala ‘bow belles’ – two violinists, a viola player and a cellist, didn’t win ITV’s Britain’s Got Talent in 2008, but were immediately signed by the music mogul Simon Cowell.

This year they have made a triumphant return to Britain’s Got Talent, with a star turn watched by 15 million, and their debut album was released on May 25th.

The girls, Izzy Johnston and Victoria Lyon, violinists; cellist, Tasya Hodges; and the viola player, Chantal Leverton – have been selected as the star ‘legs’ for the ad campaign for the re-launch of Pretty Polly ‘Naturals’ – a collection that is said to be better-than-bare hosiery.

Chantal Leverton said:

The Naturals collection complements each of our skin tones perfectly and provides us with that coveted ‘air-brushed’ look without the air-brushing!”

The unveiling of the new Pretty Polly range coincides with the release of Escala’s debut album, which features the girls’ signature version of ‘Palladio’, by the Welsh composer, Karl Jenkins; a collaboration with the ex-Guns ‘N’ Roses guitarist, Slash, on Led Zeppelin’s ‘Kashmir’; and their covers of Snow Patrol’s ‘Chasing Cars’ and Wings’ ‘Live and Let and Let Die’.