Gisele Bundchen is becoming more and mre popular. It is evident as this time she’s been invited by junior sportswear brand, Rampage, to be the face of their ad campaign.
The supermodel will grace for campaigns for a period of a year, starting from early spring with the first fashion ad making its debut in the April issues of Marie Claire, Cosmopolitan and InStyle.
Gisele was so involved with these shots. It was interesting to see what she picked out to wear – these pieces were some of our bestsellers,” Dari Marder, chief marketing officer for Rampage told in the interview for WWD.
She picked the photographer, the hair stylist, makeup artist and she helped us craft the campaign, which is very unique for us,” he added.
Gisele will replace fellow model, Petra Nemcova who has been working for the Iconix Brand Group Inc. label for the past two and a half years.
This is the first time we shot the full Rampage collection from denim and swim to sportswear, footwear and accessories, we were able to showcase the full Rampage lifestyle,” Marder said.
We loved working with Petra, but we really feel like Gisele elevates the brand and brings it to a new level.” Hope to see her soon!!!
Behind the Scenes
yes she models her body, but also her face. yes she can go up to the designer and say no i will not do that, but the reason why Gisele bundchen is doing this due to the passion of modeling. modeling shows unique ways of expressing your body and the clothes you are wearing for the public. Please dont start criticizing on models especially when you did not have the experience in this field. what you are saying is biased and not factual. Leave these rude comments somewhere no one can see, because your remarks just lead the show to a bad impression.