Serena Williams says her clothes are so popular because of their high quality and affordable price.

The world-famous tennis player launched her debut collection in April this year on television channel HSN. And all the items were sold in three hours.
She said:
First of all, everything in the collection is under $100. And everything you get from me is great quality. I think for those prices and this quality, it is a no-brainer.”
Serena admits her favourite piece in the collection is a ruched dress. But she does feel naked when putting it on.
She commented:
When I made it, I thought it was going to be nice, but when I put it on, I couldn’t believe it. It was ruched in all the right places – it feels like you don’t have anything on.”
Serena also says her personality is what influences the sales much.
She said:
I think on live television people really get to see my personality and how really I feel about clothes and fashion.”
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