Serena Williams says her clothes are so popular because of their high quality and affordable price.
The world-famous tennis player launched her debut collection in April this year on television channel HSN. And all the items were sold in three hours.
First of all, everything in the collection is under $100. And everything you get from me is great quality. I think for those prices and this quality, it is a no-brainer.”
Serena admits her favourite piece in the collection is a ruched dress. But she does feel naked when putting it on.
When I made it, I thought it was going to be nice, but when I put it on, I couldn’t believe it. It was ruched in all the right places – it feels like you don’t have anything on.”
Serena also says her personality is what influences the sales much.
I think on live television people really get to see my personality and how really I feel about clothes and fashion.”
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