Alexandre Herchcovitch Spring-Summer 2010

Alexandre Herchcovitch is a designer who has his own special view of fashion. For his Spring/Summer 2010 collection, which was at New York Fashion Week, he chose the theme of football but actually the outfits reminded me nothing about this game, maybe because I don’t really like it and never watch it either.

Fashionably speaking the clothes were eccentric and mostly unwearable in normal life situations. But those girls who never consider what other people think about them might want to try these. I’m obviously not the one of those.

The designer likes zippers and bold mix of colors which we see in plenty in the line. However, nude hues are also widely presented.

Puffy skirts and exaggerated shoulders look nice. I especially like the dress similar to a butterfly shape. And knee-high socks look interesting, too.

• Herchcovitch
• herchcovitch fall winter collection
• herchcovitch spring 2010
• retro epoch photoshoot
• zara women winter collection on fur november 11