Reese Witherspoon – New Face of Lindex Fall/Winter 2011/2012 Campaign

Reese Witherspoon is known for her love of casual style so it's no wonder she has become a face of Lindex Fall/Winter 2011/2012 campaign for the brand's "California Denim" collection that features denim wear, stylish casual clothing and accessories.

August 26th 2011

by Amelia Sable

Witherspoon - New Face of Lindex Fall/Winter 2011/2012 Campaign

Reese Witherspoon is a new face of Lindex, Swedish clothing label and their Fall/Winter 2011/2012 campaign called “California Denim”. Witherspoon has already shot the campaign where she shows off skinny jeans, denim button shirts, hats, cardigans,bags, scarves, and faux fur jackets. Lindex collection is casual-made-chic with its clinging jeans and loose-fitting sweaters and cardigans. Button shirts with ruffled collar also add dressy touch to the casual style and platform booties add flare to the collection.

Reese Witherspoon looks great in Lindex outfits and says that Lindex wear suits her pesonal style in the behind-the-scenes video:

I have always loved denim and knitted garments that can be mixed and matched. Lindex’s fashion suits my style perfectly and I am very pleased to be a model for the new collection.

My personal style described in three words would probably be casual, simple and lots of color.

Witherspoon - New Face of Lindex Fall/Winter 2011/2012 Campaign

Reese Witherspoon has also shared a secret about fashion:

The secret about fashion that I think every woman should know is … learn what looks good on you.

It might seem natural to you but many people are so blinded by trends and fashion they forget about the fit, proportions, figure types, and shapes. All these things should be taken into consideration. If you are not sure about whether or not certain clothes looks good on you try to take a picture of yourself in a good (natural) lighting. You’ll see the how it sits on you and will be able to judge better if you should wear it or not.

Lindex Fall/Winter 2011/2012 “California Denim” collection is great. It looks almost cozy but you can still run errands in these outfits while looking stylish. My favorite outfit from the campaign is red oversized sweater and skinny jeans accessorized with a red beret and a wine red suede fringe bag.