As a rep from Lighthouse Beauty stated the rapper is teaming up with them to release his first fragrance, Power by Fifty Cent. The name of the fragrance describes the singer’s life truly as the street-wise rapper raised by his grandparents has risen to mogul status since his appearance on the scene less than a decade ago.

A man becomes as attractive as an attractive woman when he becomes successful and is publicly noted,” Jackson said.

Power’ s an aphrodisiac.”

The Power fragrance will be the first launch for the newly formed Lighthouse Beauty, which includes artist managers at Brand Asset Management, the celebrities they represent, and developers and distributors of luxury fragrances.

The company is run by Chris Lighty, Howard Sherman of Mod Beauty, Philip Zellner of Product King Marketing, World Source Marketing Group, 111 Design and Edge Display, and Glenn Nussdorf, a major shareholder of Parlux, Perfumania and Quality King.

The typical musician or actor might not know much about developing a fragrance or a skin care line, but he definitely wants to capitalize on his brand potential ,” said Chris Lighty, chief executive officer of Brand Asset Group and founder of Violator Management.

After spending years bringing clients to major corporations to forge partnerships, I wanted to take that synergy to the next level by establishing a destination for artists and celebrities to create and distribute their brands from start to finish. What we’ll do at Lighthouse Beauty is not only transform a name into a product, but also take that product from its inception to the shelves.”

The fragrance will be sold exclusively in the mega shopping chain Macy’s and is sure to have success. Actually whatever the rapper does it soon becomes successful.

For example, now he is working with Bette Midler for a New York gardening program. Jackson is very proud of “The Curtis ’50 Cent’ Jackson Community Garden” in Queens, which is part of Midler’s New York Restoration Project.

Besides, the rapper is turning to serious acting in a new Joel Schumacher drama that is currently being filmed, “Twelve”, with co-star Chace Crawford of CW channel’s “Gossip Girl.”

In addition Mr Jackson is a founder of G-Unit Records, G-Unit Films, G-Unit Books, G-Unit Clothing and G-Unity Foundation. This work helped him earn $33 million in 2007, as Forbes magazine informs.

Hope his other projects will be as successful as all the previous ones!

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Ciara posed for photoshoot wearing nothing but a pair of black platforms. Advancing her brand new album “Fantasy Ride” which is due later this year, Ciara says

I’m not gonna hold back too much”.

According to a press release, Ciara directs her relationship with 50 Cent in the article. We guess we’ll have to wait untill the mag arrives to find out what she said! She did, however, corroborate that she and producer Jazzy Pha are no longer an item.

The sexy singer also divulged her catchword when it comes to dating:

You don’t have to sell yourself out,” she said. “Take your time to get to know somebody before you involve the physical aspect … it’s just not the way to start off. It creates confusion.

When you subtract those things,” she continued, “it allows you to focus more on who the person is.”

The singer also provided some info about her new LP. She reported as more eclectic than her previous exertions, and noted that some new producers came on board.

You’re gonna get more attitude, more aggressiveness — everything is intensified,” she said. “You get your sensual vibe. You’re gonna get the street, you’re gonna get the ‘hood.”

Ciara also talked about division with public inquiry including a grotesque buzz she heard that the Vibe cover should put to rest once and for all.

I was meticulous about the things I would share, but people are gonna say what they wanna say … they said I was a man!” she laughed. “It doesn’t get any worse than that.”

Ciara was a presenter at Sunday’s Video Music Awards, along with Lindsay Lohan, Scarlett Johansson, Olympian Michael Phelps, “High School Musical” stars Ashley Tisdale, Corbin Bleu, Zac Efron and Vanessa Hudgens, and many more!

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Following hot on the heels of successful rap icons turned fashion designers like 50 cent, Nelly, Jay Z and Damon Dash, Eminem and Diddy, Snoop Dogg just launched his own fashion label, Rich & Infamous, which he will promote through his E! reality show Father Hood and hip hop music. He will even be producing his own fashion shows, which he will host, during his upcoming world tour.

Snoop is teaming with Robert Thorne, the CEO of the management firm Robert Thorne Co., who helped build Mary-Kate & Ashley Olsen’s billion-dollar business with clothing and licensed merchandise.

The Rich & Infamous streetwear line will made at men between 18 and 35 and was developed in combination with brand manager the Robert Thorne Co., licensing firm IMG World and design house Industry Concepts, the show business trade newspaper Variety reported Monday.

The Rich & Infamous brand is sculpted from Snoop Dogg’s trend-savvy classic vision,” Robert Thorne, CEO of the Robert Thorne Co. brand management firm told Variety…

For Snoop Dogg, the name represents “a fraternity of sorts — from presidents to gangsters — who’ve been able to endure the burden of gaining wealth at any cost. Garnering equal parts admiration and disdain, these men savor the fruits and relish the spotlight,” Thorne said.

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