our style guides and advices

March 10th, 2010
Posted by Veronica Valter

looks gorgeous on Spring/ Summer 2010 adverts, though she seems to be hugely photoshopped. Anyway, I like the photos very much.

beyonce house of dereon spring summer 2010 ad campaign

The music star models perfect outfits that flatter her curvy figure a lot. The bright pink dress is fabulous! And the vibrant green headpiece looks great, too!

beyonce house of dereon summer 2010 ad campaign

Watch the video!

See more pictures…

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February 22nd, 2010
Posted by Veronica Valter

There are some campaigns that attract your attention immediately and then you remember them for long. There can be outrageous like Tom Ford’s adverts or cute like Hermes’s ones.

Mulberry Spring Summer 2010 Ad Campaign

But there also those which are so ordinary that you don’t even notice them. The new Mulberry Spring-Summer 2010 ad is just like that. Ordinary and boring.

Mulberry Spring Summer 2010 Campaign
Girls look sick pale, cothes are rubbish and even the color pallete is too cold. Sorry, but this time Mulberry disaponited me.

Mulberry SS 2010 Ad Campaign

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February 19th, 2010
Posted by Veronica Valter

Chanel Spring-Summer 2010 features beautiful models , Freja Beha Erichsen and posing in greyness of Argentina’s Gothic buildings and medieval fences.

chanel spring summer 2010 1

The clothes they wear look chic even on such background, imagine what they will do in a more cheerful environment?

chanel spring summer 2010 3

did his best to show the luxury he had created for us in his collection for the upcoming season. Simple but elegant outfits come in powder colors and seem to tell us that it’s not the brightness that looks classy.

chanel spring summer 2010 8

See more pictures…

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February 18th, 2010
Posted by Veronica Valter

This campaign is one of the most horrible I’ve ever seen. First it shows gorgeous and covered in repulsive fake tan. The girls look more than just unnatural…

roberto cavalli summer 2010 ad campaign
Second, the whole idea of the campaign is not the right one. It seems that wants to sell laziness and chic boredom, something that very few of us can really afford.

roberto cavalli summer 2010 ad campaign 02

And the third, the outfits are not the best from the Spring-Summer 2010 colletcion. Seems like stylists just closed their eyes and took the first few items from the pile and dressed the models…

See more pictures…

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February 18th, 2010
Posted by Veronica Valter

looks hot and glamorous posing for Candie’s Spring-Summer 2010 campaign titled “ Through The Lens”. Last season when the songstress graced the shoots some of the images were retouched, but this time she looks natural and beautiful thanks to regular workouts.

britney spears candies ad campaign ss 2010 8

The new campaign for Candie’s was captured by three acclaimed photographers – Annie Leibovitz, Mark Seliger and Terry Richardson – at Paramount Studios in Hollywood late last year. All the three took various approaches to work and the photos are absolutely different from each other in the result.

britney spears candies ad campaign ss 2010 2

Annie Leibovitz went for a black-and-white version and created pictures with Britney looking chic and sexy. The singer was featured on a dark grey background wearing a black dress embellished richly at the cleavage.

britney spears candies ad campaign ss 2010 6

Terry Richardson chose a plain white set for the shoot. Brightly colored pink teddy that was placed on the girl’s shoulders and funky shoes and bracelets added colors to the photos. Britney was dressed in a white lingerie ensemble that looked great on her toned-up body. (See the photo here.)

See more Britney’s photos…

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February 12th, 2010
Posted by Veronica Valter

is a genius in his own way. I can’t say I love his creations but the fact the world loves those is undeniable. And this means his talent is appreciated. What I personally like is the way he promotes his works, those fantastic and outrageous campaigns that are discussed and criticized again and again.

tom ford eyewear spring summer 2010 1
The eyewear for Spring-Summer 2010 looks pretty and unusual, just like everything from this designer.

The looks interesting but the fact the models are more or less dressed-up is surprising.

tom ford eyewear spring summer 2010 2
Nicholas Hoult is all about tuxedos, bowties and white shirts. But is nothing about that. All she’s wearing is makeup and . Her body is perfectly smooth and underwear lines are the only things that attract attention!

Read more…

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February 8th, 2010
Posted by Veronica Valter

Many still don’t know the difference between the iconic Burberry London and new Burberry Blue Label. And no wonder why as both brands produce fabulous clothing of high quality.

Burberry Blue Label Spring Summer 2010 Ad Campaign 1

However, Burberry Blue Label is a specified version of the original Burberry brand, but is more youghful and sassy. The Blue Label merchandise features garments that are aimed at smart young generation. Smaller sizes are available in order to appeal more directly to the Japanese market.

Burberry Blue Label Spring Summer 2010 Ad Campaign 2

You can’t buy goods by the label anywhere outside of Japan. But you can get those from Japanese on-line stores. Price range is also similar to the regular Burberry London.

Know more…

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February 7th, 2010
Posted by Veronica Valter

Colors and colors! This can be a slogan of this label as colors are the first thing we see when we look at garments at these pictures.

united colors of benetton spring summer 2010 6

The campaign features plenty of models wearing chic colorful outfits made of diverse materails that provide comfort.

united colors of benetton spring summer 2010 2

Simple youghful designs look beautiful. I like knitted cardigans, bright trousers and multicolored handbags. What seems pretty to you?

united colors of benetton spring summer 2010 11

See more…

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February 5th, 2010
Posted by Veronica Valter

is a brand that everybody knows, even those who are far from fashion world. That’s why when we say ‘ watch’ each of us has a clear picture in mind. We are aware of what watches look like – chic, classy and sophisticated.

Gucci watch 2010 1

The campaign for Spring-Summer 2010 featuring legendary Veruschka and Peter Sellers looks interesting. The scenes of life from far 60s were taken to our times and timeless pieses are shown in context of modernity.

Gucci watch 2010 2

“The images featured in this campaign are some of my favorites from the archive,” said creative director Frida Giannini. “They perfectly illustrate not only the glamour of ’s past and the many style icons who were naturally drawn to the house, but also show how this heritage can be relevant today.”

Gucci watch 2010 3

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February 4th, 2010
Posted by Veronica Valter

It’s become fashionable to invite celebrities to front ad campaigns. And not only it is fashionable but very effective. People see happy faces of their favorite stars and think they will feel as happy if they try the product those promote.

agyness deyn orlando bloom me city 3

This trick has been used by a previously-unknown on US market Chinese company . The executives went the tried path and asked gorgeous model and adored-by-millions to grace a number of photos for them. And it worked! Now we all know about the label and will choose tehir creations in stores!

agyness deyn orlando bloom me city 7

Talking about the photo shoot, I can say it looks very simple but at the same time interesting, because scenes of usual life are shown. Stars are featured doing the stuff we all do on the daily babsis.

agyness deyn orlando bloom me city 1

As for the clothes, I can’t say I like everything. I would even say I like just few things, but it’s the pure matter of taste.

Photographer: Mario Testino.

See more…

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