According to the Audit Bureau of Circulations I’m happy to tell you that Victoria Beckham, Angelina Jolie and Lauren Conrad turned out to be among the most salable cover faces for fashion magazines in 2008.

At the same time Nicole Kidman, Rachel Weisz and Carrie Underwood were the least.

Of course that doesn’t mean it is the stars’ fault the issues didn’t sell so well. There are many factors to have caused that.

For instance, some of the worst-selling issues were published in January, which is typically a soft month for newsstand sales, or around the holidays, when people were anxious about more urgent economic concerns.

At Vogue, September was very successful having sold 559,000 copies, while the October issue with Weisz on the cover was the glossy’s poorest seller, with only 276,000 copies.

The fall fashion issue had Keira Knightley as the face of the cover.

Elle witnessed the dramatic boost of sales in January with Beckham on the cover. This January issue sold 413,000 copies. The worst was December’s Underwood, registering 253,611.

Jolie’s face was extremely popular with consumers of Vanity Fair and W.

Vanity Fair’s July issue sold 504,785 single copies, while W magazine’s November issue moved 78,000 issues.

Vanity Fair’s slowest seller was “Grey’s Anatomy” star Katherine Heigl, who sold 314,000 copies in January.

And Hilary Swank became the worst performer for January issue of W, selling 27,000 on the newsstand.

Desperate Housewife Eva Longoria Parker promoted the best sales of the year for In Style’s March issue, 888,912 copies were sold.

The underperformer was July with Anne Hathaway at 585,170 issues.

Marie Claire’s best faces were the stars of Sex and The City on July cover.

The issue sold 440,948 copies. The December issue with Jennifer Connelly was the worst performer, with just 191,000 copies.
Harper’s Bazaar hit its records having sold 213,195 copies of its March issue featuring a bad girl Lindsay Lohan on its cover, but November cover with Drew Barrymore wasn’t as buyable and sold 119,501 copies.
Lucky’s September issue with Milla Jovovich gracing for its cover sold best – 336,000 issues, whilst the June issue with Amanda Peet registered only 205,000 copies.

Speaking about Glamour, I can say that Jessica Simpson was the best-purchased cover-girl. The June issue sold 775,000 issues, which was the highest rate for Glamour last year.

Sorry to mention that but our beloved Kidman wasn’t as popular: her December cover sold 460,000 copies — the worst single-copy sales in recent history for the title.

Cosmopolitan felt thankful to Scarlett Johansson in August for the fact the magazine issue sold nearly 2 million copies.

But the worst seller for the year, you’d be surprised, was Simpson on its December issue having sold 1,565,128 copies. As you see her results vary from one magazine to another.

Despite promoting the best sales for InStyle and Cosmopolitan Eva Longoria Parker and Johansson were the poorest sellers for Allure.

Though it was the economic downturn that influenced. The girls appeared on the November and December issues of the beauty title, which both sold 190,000 copies each.

And the best face for the glossy was Victoria Beckham! Her August cover sold 273,000 copies.

The Hills star Lauren Conrad was the best seller for Shape, 447,969 copies were sold in January. However, November issue featuring Ripa, sold just 258,200 copies unfortunately.

Self magazine was best sold in September (376,000 copies) featuring Jennifer Lopez. But fewer readers were interested in Renee Zellweger who became Self’s worst seller in October, selling 254,000 copies.

I wonder why Barack Obama wasn’t among A-listers? Last year was all about him, everywhere and all the time…

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Neckline is an important thing to consider when trying to look your best on a date, at the office, or just walking your cute dog in the park.

Salma Hayek empire neckline

Fortunately for all of us, there’re some simple rules we can follow when choosing flattering necklines. There’re just three main factors you should keep in mind: face shape, body type, and bust size.

What is important about choosing a flattering neckline is the concept of balance. When looking in the mirror you must see that everything is in proportion. Balance your features, that matters.

Face shape

The shape of your face is the first consideration for determining your ideal neckline.

• If you have an oval and well proportioned face almost any neckline style is flattering to you.

Amanda Peet oval face

• If you have a long and narrow face try to choose wider and shallower neckline styles. This way you’ll be able to make your face appear wider thanks to drawing a horizontal line by the neckline.

Liv Tyler V-neckline style

• On the contrary, if your face is wider and rounder pick a neckline with a stronger vertical shape to balance the look.

Kelly Osbourne round face

Body Type:

• Average build women should face no problems while choosing any necklines they find appropriate.

• Large-framed women should look for necklines stressing a more vertical line. Think V-necks, scoop necks, sweetheart necklines (resembling the bottom of the stylized heart graphic), empire necklines (which is square with horizontal coverage of the breasts).

Oprah Winfrey portrait neckline style

• Small-framed women should look for necklines offering a widening effect. You may consider the following neckline styles:

1. Sabrina, an open neckline that gently curves from shoulder to shoulder, resting on the tops of the shoulder and is perfect for camouflaging too-much or non-existent cleavage.

2. Boat neck that closely follows the collarbone. It helps to balance the upper and lower halves of the body.

3. Crew Neck that fits loosely along the base of the neckline and is collarless.

Eva Longoria crew neck

4. V-Neck.

5. Jewel neckline that is a high, close neckline style that closely encircled the base of the neck and covers the tops of the torso to the shoulders. The look is almost always sleeveless, making you look sleek.

Bust Size:

• Women with moderately-sized breasts and average shoulder width should be comfortable with any neckline style.

Jennifer Lopez moderately sized breasts

• A woman who has a small bust and narrow shoulders should consider styles like the boat neck, Sabrina, sweetheart and Queen Anne, a diamond shape opening neckline that makes the upper torso appear larger and wider.

• Big-busted and broad-shouldered women should choose styles like the empire, Queen Anne, scoop neck, V-neck, and cowl neck, featuring a collar of folded fabric, but it’s wider and looser rather than close-fitted.

Liz Hurley V neck

Now you know some main tips and there’s only one thing left to decide – it’s up to you whether you want to show it all, or hide you neck, your shoulders, and your cleavage. Just keep two main things in mind – balance and style, and you’ll find yourself making right decisions!

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