The ceremony of opening will be held on Saturday (12.12.09) and the actress is going to appear in person to meet her new customers.

The store is named the Luxury Jewels of Beverly Hills and is situated on the exclusive shopping area, Beverly Drive in Beverly Hills.

The new jewelry shop will feature pieces from House of Taylor, Taylor’s jewelry line.

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Treacy says:

Her assistant called me up asking for hair pin and I sent her a message back asking if she wanted a hat to go with it. It turns out that she did – she wanted lots of them!”

Taylor met the royal milliner at a London hotel. While he tried to pick flattering hats for her to wear, the 81-year-old screen star entertained him with her songs and cocktails.

Treacy revealed:

We spent two evenings at her suite at The Dorchester hotel fitting them, looking in the mirror. She even sang a song for us and ordered us cocktails. She doesn’t need an excuse to buy that many, she invented celebrity extravagance.”

Treacy hats are very popular and Mrs Taylor isn’t the only celebrity to have requested one recently. Among other hat lovers we can mention Camilla, the Duchess of Cornwall, and Princess Eugenie, who both wore the creations by the exclusive designer at the Ascot horse races this week.

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