February 27th, 2010
Posted by Veronica Valter
It turns out Victoria Beckham’s dresses become more and more popular. Elle Macpherson, Jennifer Lopez, Blake Lively, Trudie Styler and now Sarah Jessica Parker opt for VB frocks to wear at glamorous events. Isn’t that the proof Posh has a designing talent and she finally found her niche?

Sarah Jessica Parker was invited as a guest to the ceremony to witness President Obama presenting the National Medal of Arts and National Humanities in Washington. It was a great honour for the actress and she was very particular when choosing the outfit for the event. She obviously made the right choice. The dress looked beautiful, stylish and very elegant on her!

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February 23rd, 2010
Posted by Veronica Valter
Elle Macpherson has her own range of lingerie Elle Macpherson Intimates which is rather successful. The supermodel thinks the success is explaned by the fact she and her designer team work hard on making pieces comfortable, well-fitting and flattering. Knowing that women come in various shapes is essential Elle believes.

She said:
I’m conscious when I’m designing lingerie of the need to create for all different types of women, so that my designs enhance the proportions of a woman’s body. Most women want to make their hips look narrower and their breasts look bigger.”
The 46-year-old Australian beauty says she spends a lot of time working on designs that would be good for different body shapes. She has recently launched a maternity range as well to make sure women could find perfect bras.
The mother-of-two told Fabulous magazine:
We create bras for all body types and cup sizes. I’ve just launched a range of D-G cups and it’s phenomenally successful. We also created a maternity line because I couldn’t find anything pretty, comfortable and practical on the market when I was breastfeeding my sons.”
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April 18th, 2009
Posted by Erin Sun
Elle Macpherson poses in glitter gold dress by Versace and awesome smile on her face for UK Tatler May 2009

Buy now Tatler

Supermodel Elle Macpherson was born in 1963 in Australia.
She became known as “The Body” after five Sports Illustrated swimsuit issues appearances during the 80s and 90s.
Very crafty and beautiful, she has turned her experiences in the fashion business, and her reputation into a greatly successful brand and now Elle Macpherson has her own lingerie company where she is a creative director.
In 2008 she was made a beneficent brand ambassador for Revlon.
Read short review of the Tatler May 2009 issue
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