The scarlet dress she wore to the launch party of her debut perfume Heat looked fabulous on her. The length was perfect. The bow and frill details added femininity to the look. I loved it!

Jewelry was great as well. I liked the flower ring very much!

Her dress option for promotion of the fragrance at Macy’s was no less successful. The dark blue frock with a black leather belt looked sumptuous on the singer, matched with a pair of red open-toed stilettoes.

This Jean Paul Gaultier USB key is something really worth having! First because USB stick is something you always need, second because it looks like JP Gaultier legendary perfume, and the third, the most important, it smells like the above-mentioned fragrance too!

When you plug Gaultier’s Le Male USB Key you feel the mythical scent slowly filling up the air. This magical thing is still available and you can grab it and tell everyone you have it!

She said:

I have always been somewhat allergic to all perfumes…so I decided to create my own fragrance that is light, fresh and unique. I never knew how complicated it was to create a unique scent that hasn’t already been done, but I enjoyed the process.”

Eva by Eva Longoria will go on slae in the US next spring and worldwide later in the year.

The work is planned to be under the collaboration between the legendary shoe company and Inter Pafrums SA.

The deal has been signed this week for a period of 12 years and will start next January. Jimmy Choo already has fragrance licenses with Burberry, Lanvin and Paul Smith.

Jimmy Choo founder and president Tamara Mellon commented:

It has always been my vision to fully accessorise the woman, and fragrance is an integral part of the modern wardrobe. I look forward to bringing this important aspect of my vision to life.”

There is no specific information about the details of the first scent and the date it will be made available.

But what we know is that the French company will create, develop and distribute Jimmy Choo perfumes.

Jimmy Choo have been trying to diversify the range of goods they produce for some time already.

For instance, in June, it was announced that Jimmy Choo were to create a range of footwear and bags for high street chain H+M.

Tamara said at the time:

Jimmy Choo will bring to H+M a sophisticated, fashion forward, accessible and glamorous collection – the perfect party pieces to buy now and then wear out that night!”

Previously Mariah Carey’s perfumes sold extremely well. There were M by Mariah Carey , Luscious Pink and now we can see the third perfume Forever.

The name is the same as her new single Forever.

I am in a wonderful place right now, surrounded by all the things I love, and Forever captures this moment in time.”

Ad campaign pics were shot by popular photographer Michael Thompson.

Forever is affluent floral perfume with notes of lotus blossom, tuberose, gardenia, exotic woods and white musk.

Fragrance is so personal,” she tells People, “and Forever captures that glamorous feeling that I want to share with my fans.”

The new aroma will also include a parfum ($250!) and a body lotion ($28). The design of the bottle was made after Mariah’s appreciation for art deco stylings.

The price will start at $42 for a 1-oz. spray.

Jessica Simpson who was dumped by her long-term boyfriend Tony Romo on the eve of her 29th birthday, has chosen the second option.

Jess who’s a successful entrepreneur with sold-out designer lines of apparel, shoes, beauty products and fragrances presents her latest Fall 2009 scent, Fancy Love.

Read More…

Justin is fronting Play, that is, the Givenchy fragrance brand, which is set to be rolled out in the U.S. this fall. It firstly appeared in Europe a year ago and was a great success. The singer seems to be the best person to represent the brand.

We were looking for a man who’s recognized all over the world, someone new to the world of perfumery, and with great seductive potential,” said Pamela Baxter, president and chief executive officer of LVMH Perfumes & Cosmetics N.A. and president and ceo of Christian Dior Inc.

Most importantly, we needed to find a man who could embody the modern elegance specific to the Givenchy brand as well as all the facets of Play.”

Actually there are two scents Timberlake presents – Play and Play Intense. Both were created by Symrise perfumers Lucas Sieuzac and Emilie Coppermann with Françoise Donche, creative director for fragrance at Parfums Givenchy.

Both fragrances share a unique note — Caribbean amyris wood, a soft woody note similar to sandalwood and cedar.

Play includes notes of bergamot, mandarin orange, bitter orange and grapefruit; a heart of Caribbean amyris wood, black pepper and coffee flower, and a drydown of vetiver and patchouli. Play Intense has top notes of bergamot and mandarin, a heart of Caribbean amyris wood, pink pepper and coffee flower, and a drydown of labdanum, tonka bean, vetiver and patchouli.

The scents come in two sizes, 50 ml. and 100 ml. Play will cost $53 for the 50 ml. and $71 for the 100 ml.; while Play Intense will be priced at $57 for 50 ml. , and $76 for 100 ml.

About 1,800 department stores in the U.S. will sell the perfume, including Macy’s, Nordstrom, Dillard’s and Sephora.

The two scents are not new to the market and they began selling in Europe last August.

Because the U.S. is one of our largest markets, we wanted to work out any kinks in Play before bringing it to the U.S.,” said Alain Lorenzo, president of Parfums Givenchy.

Advertising with Timberlake was shot by Tom Munro and will break in September fashion, beauty and lifestyle magazines. Besides, an extensive Internet campaign is due soon.

However, this fragrance deal is not Timberlake’s only project these days. He also works on his ready-to-wear line, William Rast, and music-producing, and acting projects. And he is good at all of them and can fulfill them in time. How does he do that?

Well, you appoint and employ people who understand the vision of each brand — and you treat each brand separately, like the rest of them don’t exist,” said Timberlake.

It’s the same as in entertainment. Doing a film is a completely different process than, for instance, putting a song together. They have their similarities, but at the root of it they’re polar opposites. So, I think you just treat everything accordingly and specifically.”

He likes helping young and now infamous people to have good careers.

I have Esmée, we just put her single out in Europe,” he said.

I have a band from Memphis called Free Sol — like a rap-rock band, it’s really cool. And I also have an indie songwriter with an amazing voice, Matt Morris, and a girl named Bren from Staten Island. As far as music is concerned, my efforts are to focus in on that and get them off the ground.”

Timberlake’s plans do not include creating his own fragrances:

I don’t know that I would be completely comfortable with a my-name fragrance,” he said.

It feels like cheating, almost. It doesn’t seem like you’re creating anything.”

He added:

There’s some level of narcissism you have to put in check to do one”.

The new collection will be presented in two weeks and will be a very close version of the singer’s own rock and roll fashion.

The line features layered tees and leggings with cartoon skull graphics.

We have a really cute zebra hoodie with ears and I’m like, ‘Can I fit into the extra-large? Because I really like these!’” Avril Lavigne says.

Also the rock singer will launch her first perfume with Proctor & Gamble called Black Star later this summer.

It has been a pretty cool experience. It’s so me in a bottle….hahaha! I love the packaging,” she announced on her official site.

I wanted to make sure it was really me – me in a bottle,” she says of the perfume

The fragrance contains notes of pink hibiscus, black plum and dark chocolate.

The scent will be available in Europe from July, North America in Autumn and Asia in 2010.

The new perfume will be available as Eau de Parfum 15ml, 30ml, 50ml and 100ml, as well as body lotion, deodorant and shower gel.

A fashion industry source tells,

Armani rolled up the Brink’s truck for Angelina, because frankly, she’s worth it. For this fragrance push, they needed a true A-lister, and Angelina is the biggest, most dynamic female star in the world.”

As we know Angelina Jolie is one of the most powerful and successful woman in the world. She is in Top of

The insider says Angelina is very hands-on with the process, saying,

She’s giving a lot of input on that stuff already, picking the photographers and directors. The campaign is going to be bold.”

As we know Angelina Jolie is one of the successful and powerful woman in the world. She is celebrity № 1 by Forbes Magazine.

A lot of admirers will be waiting for this scent! I think it’s a great idea!

The scent problem appeared when the designer decided to make everyone know about her new scent by pumping the fragrance from the air vents at her store in the city’s fashion-forward Meatpacking District.

The reaction was far from what had been expected. People claimed they started feeling bad after walking past the store.

One woman told the New York Post newspaper:

I literally got dizzy from this. It is putrid, awful, something you’d find on a 60-year-old matron.
“She has got some nerve wafting this out of her store. There is a point at which these peoples’ egos and chutzpah absolutely begin to take over any sense of reality or consideration for other people.”

Another woman said the scent is so overpowering outside the exclusive West 14th Street boutique that she thinks someone might fall ill.

She added:

It’s just a matter of time before someone’s going to get sick and keel over from it or has an allergic reaction to it.”

It is interesting to note that the designer’s website describes the new fragrance as an “exotic mix of Mandarin flower, violet leaves and lychee. Jasmine absolute, ylang ylang and Lily of the Valley, with an edge of pepper and nutmeg. Ultimately, D wanders off to the wild, mysterious forests of cedar, patchouli and sandalwood.”

Trying to calm down the public Emese Szenasy, a spokesperson for the designer label, said:

This is the first we’ve heart of it. We’ll absolutely look into it.”

I hope they will take necessary measures until someone really doesn’t get sick.