our style guides and advices

February 16th, 2010
Posted by Amelia Sable

Im so excited to introduce you the 12 leading trends for the upcoming season!

This is the season to mix femininity, comfort and elegance. Follow our style pointers and you’ll look and feel as a fashion icon!

trends spring summer 2010

Here is our hot dozen:

Lingerie on the outside

Sexy bustier and bra tops are not to be worn underneath our clothes any more. They are our clothes!

Trends spring summer 2010 lingerie

The trend was spotted at Stella McCartney, Fendi, Dior, Dolce & Gabbana, Jean Paul Gaultier, Isaac Mizrahi shows.

Trends spring summer 2010 lingerie 2

More SPRING/SUMMER TRENDS 2010…

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January 15th, 2010
Posted by Veronica Valter

I think there is no woman who doesn’t like watching ice skating. We love the music, the performances and of course the costumes. But have you ever thought who makes those beautiful outfits? Our favorite designers!

Vera Wang is one of such couturiers who spend lots of time creating costumes for skaters. And it’s not just a mere coincidence that she works in this sphere. Long time ago Vera Wang liked skating. She even tried out for the national championships in the US in 1968. But unfortunately or fortunately, she failed to make the team and decided to turn to desingning.

Vera Wang

Now she is a world-known designer but skating is still appealing for her. However, she finds it tougher to make figure-skating outfits than Oscar dresses. When working on those she has to create a special atmosphere, listen to music, think of the performance.

She said:

I have to have the music for a skating costume and that’s not the way I normally work. There is more pressure than an Oscar dress in a strange way. You wouldn’t want someone to lose Olympic gold because their sleeve ripped off.”

Vera, 60, is not the only designer who makes outfits for sporting occasions. Ralph Lauren will also be working on pieces for the Winter Olympics and Paralympics in Vancouver, Canada, later this year.

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November 16th, 2009
Posted by Veronica Valter

Vera Wang is a designer who likes femininity and simplicity combined. And this idea is fully embodied in her Spring/Summer 2010 collection at New York Fashion week.

vera wang spring summer 2010 1
Pretty dersses made of light and often sheer fabrics (mostly chiffon) were the center of the line. All of coctail length they looked very womanly but without too luxe.

Embroidery and occasional gemstones adorned the frocks much. The dress I liked the most is the black one with flower-detail attached in abundance. A very glamourous piece!

vera wang spring summer 2010 6

The designer included lots of shorts into the range adding to the comfort of the wearer. Shorts were easily paired with blouses, basketball tees, an organza skirt combo, a metallic gauze halter tank and even a poufy ballerina skirt.

vera wang spring summer 2010 4

Slouchy leggings were nice to look at, too. Combined with a cascading top they looked fabulous.

See more Vera Wang’s designs…

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November 12th, 2009
Posted by Veronica Valter

Charity is a simple way to help people in need. It’s great if you do it not for PR but because you are truly compassionate and generous.

A group of world-famous designers were asked to help raise money for a charity organisation that deals with homeless families and women who lost everything but want to get back on their feet.

The task was easy and creative – just right for a designer – to decorate small papier-mâché houses which would later be sold on auction.

Among those who found time and desire to help were Oscar de la Renta, Issak Mizrahi, Diane von Furstenberg, Vera Wang, Donna Karan, Victoria and David Beckham, and lots of other celebrities who had hardly ever dealt with designing but wanted to do something useful for people who suffer.

The houses that we got in the result were pretty little things – colorful and spirited – which might go under a Christmas tree.

vera wang house

Vera Wang’s house was the most delicate and exquisite. The designer decorated it with lace, crystals, and flowers. Very nice to look at!

issac mizrahi house

made the cutest house. He used a lot of pink and sparkle.

oscar de la renta house

Oscar de la Renta’s house is simple but sophisiticated just like his clothes – nothing looks out of place.

See more…

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June 12th, 2009
Posted by Erin Sun

The actress-and-musician Zoe Kravitz, 20, the daughter of rocker Lenny Kravitz and Lisa Bonet , made deal with to be a new face of Princess perfume.


The new ad campaign will begin this Fall, Zoe will replace Camilla Belle.

Further details of the deal and ads theme, including when the ads will be shot and who by, are yet to be announced.

Kravitz is currently filming “Twelve,” a story of teen drug addiction which also stars Chace Crawford, Kiefer Sutherland and Emma Roberts.

It was currently claimed Vera – who turns 60 on June 27 – is in talks to be on US TV talent show Dancing With the Stars.

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June 11th, 2009
Posted by Erin Sun

Popular TV show Dancing With the Stars is getting more fashionable and stylish with a popular designer Vera Wang.

E! News reports:

“A source tells us that designer Vera Wang has signed on to compete for next season’s disco ball trophy.”

Vera Wang is best known for her fab wedding and evening dress designs, has her own home line, plus a lower-priced outfit collection at Kohl’s. The former Vogue editor-turned-wedding gown designer once trained to become a professional figure skater and designed outfits for ice queens Nancy Kerrigan and Michelle Kwan.

Also she worked at Ralph Lauren as a design director for two years before leaving to start her own label.

The famous designer will turn 60 years old June 27, and this doen’t stop her to take part at the new show. Vera is a trained ice skater who competed in the 1968 US Figure Skating Championships.

Keep reading …

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June 4th, 2009
Posted by Veronica Valter

This year CFDA Awards will take place on June 15.

As you probably know at the ceremony CFDA Journal is distributed among the attendees. This time the nominees are featured in it wearing their own creations. It is worth seeing!

For example, Swarovski Womenswear Designer nominee Jason Wu models one of his evening gowns over a suit.
Designer of the Year nominees Laura and Kate Mulleavy of are featured with rosy cheeks. International Award winner for Louis Vuitton, Marc Jacobs, dons a pair of the bunny ears from his latest show on.


Another Swarovski Award For Womenswear Alexander Wang also poses in his creations.

Read more…

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March 17th, 2009
Posted by Erin Sun

Amazing woman and actress is on the cover of InStyle April 2009 issue.

She poses for cover in hot blue periwinkle one shoulder dress by .

She gives interview for mag issue:

About colors and figures:

Any color can look beautiful on you,” the 42-year-old actress says. “It’s like a relationship. You just have to embrace it and work with it… When you’re petite, what color you wear doesn’t matter so much but big prints are probably not the best idea.”

Salma poses in Emilio Pucci sky blue silk dress.

About characters:

Every time you allow yourself to look through the eyes of another character, you see new things”

The most beautiful color name in Spanish is azul, which is blue, and I love the word in English, too”

“I have a dog named Blue.”

Sultry actress poses in a Yigal Azrouel rayon jersey dress, crystal and silk necklace, and Christian Louboutin lizard-skin sandals.

Read more …

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December 17th, 2008
Posted by Veronica Valter

A prominent designer Vera Wang has declared she isn’t going to present her new collection at the runway show at the fashion week tents in New York in February.

In the interview earlier this month Ms. Wang had said that staging her usual fashion show would not be appropriate during a recession.

To do big shows, you really need shock and awe,” she said. “You need big accessories, you need power and drama in staging and in the clothing. I want to see what I think feels politically correct and feels appropriate from a business point of view at this stage.”

Ms. Wang has planned to show her collection at her boutique in Manhattan’s Soho district on February 19. A guest list will include from just 100 to 150 people, down from the usual 900 Ms. Wang invites.

We feel that the intimacy of a smaller venue will be the perfect backdrop for the collection and is an appropriate statement for the times,” Ms. Wang said. Of course the publicity of the labels is important but due to hard times we all are experiencing now the cost up to $500,000 is too much.

As we have already mentioned in previous posts Betsey Johnson and Carmen Marc Valvo have also decided to miss this fashion week. It’s a great disappointment for all of us but I think we should respect their opinions and put up with the situation. I hope that world authorities will find the way out of the crisis as soon as possible and we’ll be able to see the collections of our favorite designers in a usual format.

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September 19th, 2008
Posted by Erin Sun

Elton John

Marc Jacobs, Donna Karan, Isaac Mizrahi, , Evelyn and Leonard Lauder and John Demsey are among A-listers invited to the seventh annual “An Enduring Vision” benefit for the AIDS Foundation that will be held at Cipriani Wall Street on November 11.

and David Furnish are honorary chairs of the benefit. Special honorees this year are comedian and actor Tim Allen; Bill and Tani Austin, founders of the Starkey Hearing Foundation, and Johnny and Edwina Barbis, board members of John’s foundation.

The event will feature special performances by Sir Elton and Gladys Knight, and a live auction with Jamie Niven, vice chairman of Sotheby’s North and South America. Anderson Cooper is expected to be the emcee for the night.

According to the reports, the event hopes to raise $3 million for John’s AIDS Foundation.

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